Brand Guide

Logo and Typography
Business Cards
Front Variations
Merchandise
Apparel created for staff to wear for public events such as trade shows reflecting the simplicity and boldness of Colombian Crystals' brand.
Product Photography
Quartz Crystals are photographed on dark backgrounds to display the clarity of each, especially Lemurian Quartz and their special characteristics such as barcode like ridges and record keepers (tiny triangular formations on the faces of the crystal)
Social Media Brand GIFs
Branded CTAs are used in Instagram stories to being cohesiveness to posts.

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